Over this summer we will be auditing our product details and revising information as we add a new tabbed feature layout to all our own branded products.
As we have grown, it is time to convert all ingredient details to the FDA INCI standards. These are the approved botanical or scientific names larger cosmetic makers are required to use to establish uniformity and consistency to ingredient listings. Because of our size of business we are not required to use this system, using the common accepted names for all ingredients it its place. The intent was to be able to convey to consumers our ingredients in a manner that is very easily understood. We could legally still use our current system but as we wish to expand our marketplace it is sensible for us to make this change now. As always, we wish to be upfront and honest about our ingredients as well as our processes.
New Product Information Tabs
Our mission is to make our main product page easier to read and for you to get to the information that is most important or relevant to your search first. Our format always had a structured tab system, but it was one that was not editable in a manner that we felt was beneficial. We have added a back end feature that will allow us to fully customize our product information tabs.
For most products you will see 3 key tabs: Description, More Details & Use, and Ingredients. Description is the first tab all will see when viewing a product. It will contain the general purpose of the item along with basic details and call-outs for benefits and key ingredients.
Next tab will be More Details & Use. A place where we will describe the best or more common use or application of the item and dig into product details such as suggested storage, additional uses and added benefits. Our instructions on how to use a product are based upon the designed purpose of the product. Many of our products have multiple uses and it is good to know what else you can use it for. NOTE: We will alert safety concerns that relate to proper uses, if any. If an item is used outside of the noted methods of use, it is outside our Terms & Conditions and we can not guarantee its performance or safety.
Ingredients is our last custom tab. This is where all base ingredients are listed. For scented items, we keep the details concerning scent on our SCENTS page as they are shared among many products and would be far too lengthy to add into each product listing. Scents are covered under INCI as “fragrance” and are not required to be detailed. We will also call out packaging details and suggest recycling for commonly recyclable packaging components.
The Reviews tab will remain and is moved to last. Reviews are very important for sharing your experience with others. The more reviews a product receives, the more trustworthy it can become to a new customer who is uncertain about the experience they may encounter using our products.
We hope to provide comprehensive information about all our products to help shoppers get the information they want as well as set the right expectations. We do not have an in-house team of content writers, nor have we contracted a 3rd party to do this task. Like everything we do, it is by our small team of people that work behind the scenes to keep us running. By small, I mean pretty much one person. This process will take time and may have some hiccups along the way. Please pardon our “dust” as we make these changes. If there is information or details you would like to see, put it in a product review and we will address it right away.